ICYMI: Serra Automotive buys Bill Marsh in landmark deal

May 15th, 2024 by

As reported by 9&10 News BillMarsh.com is now part of SerraTraverseCity.com “After 42 years of serving Northern Michigan, Traverse City’s Bill Marsh Automotive Group will be changing hands. Serra Automotive Group one of top private automotive groups in the nation announced they purchased Bill Marsh Automotive Group Thursday”. Click Here for the full story: https://www.9and10news.com/2024/01/04/serra-automotive-buys-bill-marsh-in-landmark-deal/

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November Used Inventory Reduction Sale

November 9th, 2021 by

Construction has started at Serra Pre-Owned Traverse City & we need to make room. Get great deals on all priced-to-sell vehicles. Attend the Serra Traverse City Pre-Owned Two-Day Inventory Reduction Sale this Friday, November 12, from 9 am – 3 pm and Saturday, November 13 from 10 am – 3 pm at 1331 S. Garfield…

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2021 Toyota Tundra Towing Capacity

October 20th, 2021 by

What is the towing capacity of a Toyota Tundra? If you’re in need of a rock-solid truck with super-sized hauling chops, then the 2021 Toyota Tundra towing capacity won’t let you down. This powerhouse can tow up to 10,200 pounds when properly equipped. Add in features like the Toyota Tundra Tow Package and Toyota Tundra…

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Browse Online, Get your Trade Offer, Get Financing and then Pick Up in Store or Delivered to your Door

March 9th, 2021 by

Browse Online, Get your Trade Offer, Get Financing and Pick Up in Store or Have us Bring it to you! Here’s How: Yes, it Really is this easy!

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2021 Cadillac Escalade

September 3rd, 2020 by

The Ultimate in Iconic Luxury. Announcing the arrival of the new 2021 Cadillac Escalade to our showroom floor on Thursday, September 24, 2020 from 10:00 am – 5:00 pm for your viewing pleasure. Visit Serra Cadillac of Traverse City’s showroom or contact us at 231-947-9000 for an MVP tour.  

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Re-Adjusting Service Department Goals During the Pandemic – Daniel Korte, Serra Traverse City

August 27th, 2020 by

Our Service Director Dan Korte on CBT News  discussing some of the challenges we have encountered during the shutdowns and how we reopened. (read more)

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Subaru share the love event ❤

June 23rd, 2020 by

Serra Subaru of Traverse City, in partnership with Subaru of America, held a presentation ceremony on Tuesday, June 23rd at 10:00 am, to celebrate a $ 33,067 charitable donation to Child and Family Services of Northwestern Michigan, from funds raised during the recent Subaru Share the Love Event. Huge thanks to all the loyal Subaru…

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Earn Extra $$$$ Counting Parts Inventories with DSI!

June 23rd, 2020 by

DSI is looking for personnel to join their team for an upcoming inventory on Saturday 6/27 and Sunday 6/28. Minimum pay is $150 per day.  Start at 7:20 both days and count until we are done.  Lunch will be provided. If interested please call Emily her number is 1-877-612-8348 You can also download and complete this form and…

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  • audi

    Audi Traverse City

     1747 S. Garfield Avenue Traverse City, MI 49686 Sales: 231-486-0875 Service: 231-486-0876 Parts: 231-486-0877

    Serra Buick GMC

     1621 S. GARFIELD AVE. TRAVERSE CITY, MICHIGAN 49686 Sales: 231-947-6190 Service: 231-947-6190 Parts: 231-947-6190

    Serra Cadillac of Traverse City

     1747 S Garfield Ave, Traverse City, MI 49686 Sales: 231-486-0878 Service: 231-486-0879 Parts: 231-486-0880

    Serra Chrysler Dodge Jeep Ram

     1655 S. GARFIELD AVE. TRAVERSE CITY, MICHIGAN 49686 Sales: 231-941-4141 Service: 231-941-4141 Parts: 231-941-4141

    Serra Hyundai

     1661 S. GARFIELD AVE TRAVERSE CITY, MICHIGAN 49686 Sales: 231-932-6240 Service: 231-932-6240 Parts: 231-932-6240

    Serra Nissan of Traverse City

     1301 S Garfield Ave, Traverse City, MI 49686 Sales: 231-486-0881 Service: 231-486-0882 Parts: 231-486-0883
    Subaru logo

    Serra Subaru of Traverse City

     1747 S. Garfield Ave Traverse City, MI 49686 Sales: 231-486-0887 Service: 231-486-0888 Parts: 231-486-0889

    Serra Toyota of Traverse City

     1302 S Garfield Ave, Traverse City, MI 49686 Sales: 231-486-0884 Service: 231-486-0885 Parts: 231-486-0886

    Serra Volkswagen of Traverse City

     1747 S Garfield Ave, Traverse City MI 49686 Sales: 231-486-0890 Service: 231-486-0891 Parts: 231-486-0892

    Serra Volvo Cars of Traverse City

     1747 S. Garfield Ave, Traverse City, MI 49686 Sales: 231-486-0893 Service: 231-486-0894 Parts: 231-486-0895

    Serra Body & Paint

    1780 BARLOW STREET TRAVERSE CITY, MICHIGAN 49686 Sales: 231-946-2601 Service: 231-946-2601 Parts: 231-946-2601

    Brake & Alignment Plus+

     1770 BARLOW STREET TRAVERSE CITY, MICHIGAN 49686 Sales: 231-947-2600 Service: 231-947-2600 Parts: 231-947-2600

    Serra Collision Center

     1747 S Garfield Ave, Traverse City, MI 49686 Sales: 231-947-3330 Service: 231-947-3330 Parts: 231-947-3330

    Serra Detail Center

     1782 BARLOW STREET TRAVERSE CITY, MI 49686 Sales: 231-929-8930 Service: 231-929-8930 Parts: 231-929-8930

    Serra Price Point

     1615 S. GARFIELD AVE TRAVERSE CITY, MICHIGAN 49686 Sales: 231-929-0672 Service: 231-947-6190 Parts: 231-947-6190
    Serra Pre-Owned logo

    Serra Traverse City

     1301 S Garfield, Traverse City, MI 49686 Sales: 231-486-0899 Service: 231-486-0898
Serra Traverse City 44.735181, -85.594550.