Privacy Policy

SMS consent and phone numbers will never be shared with third parties or affiliates under any circumstances. SMS consent is not shared with any third parties or affiliates for marketing purposes.

Disclosure of Certain Information to Hyundai Motor America. Serra Hyundai Traverse City is an independent Hyundai franchised dealership.  When you use this website, Serra Hyundai Traverse City may disclose personal information we collect about you, including personal information we collect on this website or that you otherwise provide to us, to Hyundai for Hyundai’s marketing and other business purposes.  For example, when you indicate that you would like to receive more information about Hyundai and its products, services or offers, personal information such as your name, address, city, state, zip code, email address and telephone number will be provided to Hyundai.  In addition, if you buy or lease a Hyundai vehicle from Serra Hyundai Traverse City, we may share information about your vehicle purchase (such as vehicle identification number (VIN), make, model, model year, date of purchase or lease and service history) with Hyundai.  Please review the Hyundai Motor America Privacy Policy for more information about Hyundai Motor America’s privacy practices.