Start off the New Year behind the wheel of your new Toyota!

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Now through January 31st, we are offering INVOICE PRICING on ALL NEW TOYOTA INVENTORY at Serra Toyota of Traverse City!

In addition, to protect your investment, your new vehicle will come with Simoniz Glasscoat Protection for FREE (a $699 value). This interior and exterior protection will keep your vehicle looking showroom new and provides added coverage for as long as you own it.

PLUS - to help with our huge shortage of used car inventory, we desperately need your vehicle. Be sure to mention this special promotion to receive an ADDITIONAL $500 FOR YOUR TRADE. Visit us online at or call 888-318-7160 to schedule your test drive!


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Categories: New Inventory