Its time for life d8b1a45a6e776101a70306d1883021fd9c635c068cec7c58ba5e9ec0ca85a75a Subaru share the love 00d44a043d83738790415ce2ddb7f85049a091427e7ddae91657f46f8c53cc03 Vw winter tires 79ec1dc572e197a2c6ba5273d96dd261d9ce54efe25c746935b930953a83f7b6 Subaru impreza 3f15b1c99170cf086985c7586c77358f47c44e6f6fdba9a152b7ed6d24ed1f54 Hiring techs 67a244ccd87e5316c92708aac567bddf5fe05b3639faff08aa4ff5593b166ae1 Audi brand 6fd1c65aec027503194b5d398aea9cde3c93d9029601c40c42a4f9d4e4a59f1e
Serra logo afca2ff42e71ed79bea6ca8c6c79ebcb232768212cd694a20e61e1051c72235b

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7 Brands, 2 Locations, 1 Great Experience

4 Reasons You'll heart Serra Traverse City

When you visit Serra Traverse City located in Michigan’s Cherry Capital, not only will you enjoy our extensive inventory comprised of 7 different auto brands and pre-owned vehicles of all makes and models, but you’ll appreciate the genuine helpful nature of our team members. Your happiness is our #1 priority, so we want to make sure we’re here to assist you in any way we can. We mean it – let us help!

Smile from choices

Choices Choices Choices

With 7 different auto brands stocked at 2 local locations, we’ve got the car you’re looking for, or we’ll find it for you!

top value for your trade

Top Dollar For Your Trade

Take advantage of our trade-in program to get the best value for your current vehicle, and put it towards your next purchase!

friendly reliable service

Friendly, Reliable Service

Whether you’re looking to purchase a new vehicle or need auto service, you’ll receive 5-star service at Serra Traverse City every time!

pre owned headquarters

Pre-Owned Headquarters

With 7 different certified pre-owned brands, and used cars of all makes/models, Serra Traverse City is your pre-owned import headquarters!

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Auto Service Done Right the First Time

From Routine Maintenance to Comprehensive Service, You’re in Good Hands

  • Tires
  • Brakes
  • Battery
  • Oil Changes
  • Alternators
  • Alignment
  • Transmission
  • Cooling System
  • AC Service
  • Electrical
  • Exhaust System
  • Suspension

Serra Traverse City Has The Brands You Want!

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Serra Cadillac of Traverse City

When it comes to the ultimate luxury experience, look no further than Serra Cadillac of Traverse City. Designed for both the young and young at heart, the Cadillac lineup is built to appeal to all drivers. Come see what we mean – visit our Cadillac Dealership located at the Serra South Campus at 1747 S Garfield Ave, Traverse City, MI 49686 or give us a call at 866-253-9698 to learn more about which Cadillac model may be the best fit for you

Cadillac Inventory Schedule Service
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Serra Subaru of Traverse City

A Cherry Capital favorite – If you’re looking for a vehicle built for the various Michigan seasons, a Subaru is the answer, especially in Traverse City. Built to last and with your lifestyle in mind, the Subaru lineup is tried and true. Visit our Serra Subaru Dealership to learn more about which model will fit your adventure needs. Our Subaru Dealership is located at our South Campus at 1747 S Garfield Ave, Traverse City, MI 49686, or give us a call at 866-253-9698.

Subaru Inventory Schedule Service
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Serra Toyota of Traverse City

If you’re looking for a reliable vehicle at an affordable price, the Toyota brand is another great lineup to consider. At Serra of Traverse City Toyota Dealership, you’ll find a complete lineup of Toyota cars, minivans, trucks, crossovers, SUVs, and hybrids, all priced competitively. Let us help you find your next new or used Toyota by calling 866-249-1772 or by visiting the Serra Toyota Dealership at our North Campus at 1301 S Garfield Ave, Traverse City, MI 49686.

Toyota Inventory Schedule Service
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Serra Audi of Traverse City

If you’re looking for a brand new or certified pre-owned Audi, Serra Traverse City is your destination for finding the Audi sedan, coupe, convertible, SUV, crossover, or wagon of your dreams. If you’re ready to get behind the wheel of a new vehicle that’s sure to turn heads, give us a call at 866-249-1772 or visit our Audi dealership at the Serra North Campus at 1301 S Garfield Ave, Traverse City, MI 49686.

Audi Inventory Schedule Service
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Serra Volkswagen of Traverse City

If you’re looking for a new or used vehicle that is just as safe as it is stylish, then stop by the Serra Traverse City Volkswagen Dealership located at our North Campus at 1301 S Garfield Ave, Traverse City, MI 49686. With cars and SUVs that fit varying levels of style and sport, a VW may be just what you’re looking for. Give our VW Dealership a call to learn more about all that the Volkswagen lineup has to offer at 866-249-1772.

VW Inventory Schedule Service
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Serra Nissan of Traverse City

One of America’s most exciting lineups can be found right here in the Cherry Capital at Serra Nissan of Traverse City. Whether it’s a car, sports car, crossover, SUV, minivan, or truck that you’re looking for, the Nissan lineup at Serra Traverse City has a vehicle for your budget and needs. Get started by giving us a call at 866-249-1772 or by visiting our Nissan Dealership at our North Campus at 1301 S Garfield Ave, Traverse City, MI 49686.

Nissan Inventory Schedule Service
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Serra Volvo of Traverse City

Also located at the Serra Traverse City North Campus is our Volvo Dealership, at which you’ll find the latest Volvo vehicles that are equipped to handle the Cherry Capital’s ever-changing weather conditions throughout the year. From the brand’s cross country wagons to the plug-in hybrid, you’ll find your Volvo to be extremely versatile. Explore the complete lineup at our Serra Traverse City Volvo Dealership located at our North Campus at 1301 S Garfield Ave, Traverse City, MI 49686, or give us a call at 866-249-1772.

Volvo Inventory Schedule Service
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Used Cars For Sale at Serra Traverse City

Not only does Serra of Traverse City serve the new vehicle needs of the Cherry Capital, but we also are your go-to destination for the greatest selection of used and certified pre-owned vehicles of all makes and models. With new pre-owned models arriving daily, we can help you find the exact vehicle you’re looking for from our vast used vehicle inventory located right here in Traverse City, MI.

Pre-Owned Inventory Schedule Service
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Certified Pre-owned Vehicles For Sale at Serra Traverse City

At the Serra Traverse City Used Car Dealership, located across the street from our North Campus, you’ll find the Cherry Capital area’s most extensive used vehicle inventory. With OEM Certified Pre-Owned Vehicles for 7 different auto brands including Audi, Cadillac, Subaru, Toyota, VW, Nissan, and Volvo, we’re your pre-owned import headquarters!

Certified Inventory Schedule Service

Serra Traverse City Cadillac, Subaru, Toyota, Audi,
VW, Nissan, Volvo Car Dealership

The Serra Automotive Group of Traverse City located along S. Garfield Ave. in Traverse City, MI is your destination for your next new or used car, truck, SUV, crossover, or van. With seven different auto brands including Cadillac, Subaru, Toyota, Audi, VW, Nissan, and Volvo, and a vast inventory of pre-owned vehicles, our team of friendly auto professionals can help you find your next vehicle. With such a wide selection of vehicles to choose from, Serra of Traverse City is your destination for your entire vehicle needs in the Cherry Capital area. Not only can we help you find a new or used vehicle, but our experienced Service Team is qualified to take care of any of your auto service needs from routine maintenance to transmission service, and every auto service in between. Feel free to explore our extensive inventory online, or schedule an appointment for any of your vehicle needs – we’re here to help! You can also stop by or give us a call at 866-253-9698 for our Cadillac/Subaru Campus at 1747 S Garfield Ave, Traverse City, MI 49686 or 866-249-1772 for our Toyota/Audi/VW/Nissan/Volvo Campus at 1301 S Garfield Ave, Traverse City, MI 49686.